Web 2.0 Site Design, Development & Implementation

Are you ready for Web 2.0?

We know what you're thinking. You feel like you've barely caught up with Web 1.0, and suddenly we're dumping this Web 2.0 jazz on you. Did the web really just double on you? And-yikes-what happens when it doubles again?

Get used to it, kid. That's life in the digital age. And it's only going to get worse. So you better get caught up with Web 2.0 designs now, before you get smacked in the forehead by Web 5.0: Twitter's Revenge.

Now, before you panic: there is a bright side. On a fundamental level, Web 2.0 site design isn't all that different from good old, non-threatening vanilla HTML that we all know and love. At its root, the purpose for marketers is the same: to communicate with customers. It's just that with Web 2.0 designs, you can now do all sorts of cool stuff that wasn't possible back during the dark ages of dial-up.

Which brings us to one of the first pitfalls for companies considering dipping a toe into the Web 2.0 pool: broadband penetration. Sure, it would be great if your site had a custom Flash game, animations, or embedded video players. And Plan B can do all that for you, and more.

But before you "go there," as the kids say these days, it's important to know whether your customers can follow. That's the value of working with an agency like Plan B. Our balanced approach, which incorporates traditional advertising principles with new media innovations, means we won't pitch you a bunch of hype that doesn't deliver against your business goals.

We'll pitch you a bunch of hype that actually works.

We'll begin by determining what, if any, Web 2.0 designs are appropriate for your needs. And then we'll design and develop an online strategy that incorporates Web 2.0 site design in the most effective ways available, using the appropriate tools to maximize impact.

Because the real truth is, no matter how cool all these new Web 2.0 designs are-and they are really cool-they're only as effective as the strategy behind their development.

Any old Flash developer can give you a wiz-bang website. But Plan B can give you a wiz-bang website that your customers will actually visit.

Which would you rather have?