Social Web Marketing

Facts about social web marketing: what is it, how can you catch it, and what can you do to protect yourself?

There's been a lot of buzz lately among the young folks about social web marketing. We know it's scary, and you may have some questions. And Plan B wants you to know, we're here to help.

Sure, social web marketing is a sensitive subject, and it can be a little embarrassing. But with a little straight talk, a renewed focus on personal hygiene, and a smart strategy, social media and social marketing websites can help you lead a healthy, productive life.

Here are the facts:

o You cannot catch social web marketing by kissing on the first date. That's the good news. However, if your online marketing plan lacks a social media strategy, your results may suffer from fatigue. If that happens, call Plan B. We can help.

o SMO is perfectly natural. SMO, or "social media optimization," is an activity enjoyed by millions of social marketing websites worldwide. The goal is simple: to make your website more attractive to the kids out there in social media land, so they can easily bookmark/flag/link your site and share it with their friends. Though it has developed a somewhat kinky reputation, SMO is a perfectly harmless activity, and in fact, it's quite healthy for your page impression rate.

o In the right time and place, there's nothing wrong with Twittering. If you haven't already discovered the joy of Twittering yourself, don't be afraid to explore. It can be a formidable social web marketing tool, and a great way to spread your brand presence - but it takes a gentle touch. Ask a trusted adult for advice. Or just ask Plan B.

o Facebook isn't just for faces. We understand that it's confusing, and we've received this question from a number of young people. So let us answer it once and for all: you can put pictures of any body part on Facebook. It is not just for faces. Toes, elbows, islets of Langerhans. If it's on your body and you can photograph it, you can put it on Facebook. The important question, however, is: should you? The answer is, probably not-but maybe. Still confused? Plan B can help you determine what, if any, anatomical photos make sense as part of a social marketing website strategy.

This is just an introduction to the risks and benefits that social web marketing holds for you. Obviously, if you've already developed symptoms of social media deficiency, we're going to want you to come in for a complete examination.

However, if you've just been toying with the idea of undertaking a social media strategy, or you simply want to see where such a strategy might fit into your overall web marketing program, before you take another step - please contact Plan B today. Before it's too late.