B Me Builds Brands
that are Authentically You
NBA Hall of Fame
Your brand is your essence.
It’s a manifestation of what makes you magnetic. A unique symbol of who you are. And everything that makes you special—your talents, your style, your beliefs, and what you have to offer the world. But it isn’t built in a day. It begins with an understanding of who you are and what you stand for. Then, it’s bringing your personal values to life to create a genuine projection of yourself.
NBA Hall of Fame
When it comes to personal brand development, B Me is a seriously fresh alternative to the traditional high-pressure, contract-based model common across the personal agent and talent management industries. B Me works differently. We offer on-demand and project-based services—completely customized to your personal needs. Meaning, we work for you. Not the other way around. Instead of working for a cut of what you earn, we earn every assignment by out performing on the last.
We figure you need to perform to keep your job. Why shouldn’t we?
B Me isn’t just easier to work with. Our personal brand building and reputation management services aren’t just more cost-effective. We also can do things other brand building groups can’t—applying deep industry knowledge to create more impactful, more fascinating, and more enticing personal brands.
B More Insightful
Our deep understanding of brand positioning and the needs of marketing managers gives us the ability to strategically craft every aspect of your brand’s presence to authentically bring your personal values to life and translate them into unique marketing opportunities.
“Your brand is everything you are. It’s everything you say. Everything you do. Everything you believe. So you’d better believe us when we say it’s worth doing right.”
We scope out the competitive landscape for insights and opportunities to make your brand rise above the rest. Only then can we help you build a reputation that’s just right instead of right now. We combine our unique industry insight, competitive analysis and social strategy with a strong foundation of data and analytics to provide an actionable plan for building and maintaining your unique brand over time.
Professional Basketball Player
Professional Basketball Player
Increasing athlete marketability through unique personal strategic plans. B Me tells your real life stories and amplifies the message across all channels to enhance and improve fan loyalty and build advocate and sponsor relationships.
Bringing your values, abilities and actions to life, B Me creates a clear, positive perception of how others view you, and turns this perception into opportunity.
Brand Voice & Positioning
Forming a fully integrated social presence that establishing long-term equity in your personal brand will and extends your influence and reach far beyond your discipline.
Creative Concept & Design
B Me plans and creates your brand’s look and feel, by combining passion, skills, and ideas, while incorporating your vision into finished products.
Personal Brand Book
Developing a personal brand goes beyond maintaining a reputation. As a full-service agency, we create a visually appealing, multi-media portfolio to leave with your key stakeholders, driving increased interest from your engaged community and possible sponsors.
Social Footprint Analysis
B Me analyzes your brand’s existing position within the social conversation landscape to understand the discourse relevant to your brand, and to provide insights into what interests your fans. Our analysis will uncover trends and engagement patterns (who, what, where, when), as well as the level of sentiment.
Social Conversation Hub
Capturing your social conversations into a single owned platform creates a meeting place for your digital community to hang out and chat. We create custom conversation hubs that bring the passion of your personal brand to life, and harness the energy of the your fans.
Understanding your goals and holistic brand reputation helps us identify potential charitable partners. These philanthropic partnerships can benefit both parties and maximize the most exposure through public relations efforts.
B Me identifies important opportunities to take brand/fan relationships to the next level through off-line events and engagements. B Me creates event concepts, coordinates all logistics and manages events on-site, and then amplifies the story online, extending the reach of the event across targeted social channels.
In a constantly evolving, always-on social culture, it’s essential to have a comprehensive understanding of the numerous conversations taking place. We provide real-time monitoring and analysis to maintain your desired reputation. And, we provide in depth training to help you stay in touch with social guidelines, policies, and regulations.
Risk and Crisis Management
(risk = proactive, crisis = reactive)
We identify areas of potential reputational risk and provide recommended strategies to avoid crises.If unexpected events occur, we help you address the public through press announcements or interviews, and determine the impact of a negative news story upon release in order to mitigate consequences.
If we don't do it in-house. We know someone who does.
Plan B offers a broad range of services. But unlike many mid-size advertising agencies and consultancies we don't pretend to do it all (a 22-year-old with an undergraduate specialization in public relations, does not make a "PR Department").
So, we've created an alliance of like-minded partners with specialized skills-sets to supplement our core credentials–as well as a network of global partnerships to deliver support and scalability world-wide.
Programming and Development
Website and application development and construction with additional expertise in WordPress, e-commerce, mobile, blogs, storefronts, databases, web services, email marketing engines, and account/product management systems.
World-class event planning, integrated meeting and event solutions.
Full-service production and support services for translation and multi-lingual productions of all types.
Audience Based Buying
Experienced independent media buying agency that utilizes powerful data and technology to simplify the media buying process and deliver better results for advertisers across all media platforms.
Experienced market research company with flexible services and proven methodologies.
Marden - Kane
Sweepstakes and Promotions
Experts in the legal, administrative and technical aspects of contest deployment, sweepstakes, incentive and rebate programs, games and other promotions.
Social Data Visualization
A powerful web-based social media research and data visualization platform to listen, measure, and see the online presence of your brand, competitor, industry, or market.
SEO Management and Reporting
Simple and intuitive SEO management and reporting software for advanced analysis.