The Wolves of Wall Street

Supercar maker McLaren wanted to run an ad in the Wall Street Journal featuring their new 650S Spider and Coupe. We said “No problem, but first we need to borrow the cars for a day and put them through their paces.” They said, “No way.” Oh well, can you blame us? Twin turbo V8. 650HP. Continue…

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Plan B Adds New Executive Creative Director, Tom Millman

Creative advertising firm Plan B [the agency alternative] welcomes Tom Millman to the leadership team as Executive Creative Director for the Chicago Office. Tom brings 30 years of experience at agencies such as JWT and Doner, as well as a variety of smaller shops in his hometown of Cleveland. Starting as a copywriter, Tom has Continue…

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Top 11 Actual Aftermarket Mods That Never Quite Caught On

For all of their promise, some vehicular enhancements just weren’t cut out to stand the test of time – from those that overpromise and under-deliver to those that just leave us scratching our heads. Here’s a rundown of some ACTUAL automotive aftermarket mods that, for better or worse, came and went the way of the Continue…

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Top 11 Powersports Products That Should Be Put Into Production STAT

We do love our powersports at Plan B. So much so, in fact, we often find ourselves daydreaming about innovative futuristic products that would make our love for these sports even greater. Here are just a few that we’d like to see in the not-so-distant future. A helmet for that $1,000 helmet A hot cocoa Continue…

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Top 11 Harsh Realities of Winter in Chicago

After a looooooong season of being bombarded by 40 mph wind gusts, shivering through sub-zero temperatures and trudging through foot after foot of snow, we couldn’t be more excited to move past this winter. To celebrate the official first day of spring, we’ve reflected back on the past few months of 2014 and compiled a Continue…

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