Plan B™
The Agency Alternative
RR DONNELLY
Going Postal www.rrdonnelley.com R.R. Donnelly specializes in innovative direct mail solutions that help their customers grow business. Plan B specializes in creative development that helps clients like R.R. Donnelly connect with customers and attract them to their brand. They asked us to create a campaign that demonstrated their capabilities to prospective customers to help drive new business. Combining our creative mojo with R.R. Donnelly’s production prowess, the result was this DMA-award winning campaign that included eye-catching direct mail and print components.